How To Make Money Podcasting In Kenya

Last updated on June 13th, 2023 at 09:55 am

In this blog post, you will learn how to make money podcasting in Kenya.

Podcasting is a form of audio broadcasting that can be distributed over the internet. It is a growing form of voice-based entertainment and communication, with more than 100 million people worldwide listening to podcasts on a monthly basis, according to Edison Research.

The podcasting process begins with choosing a topic or niche. It is important to have an idea of the amount of time you want your podcast to last and how often you will release new episodes.

Once you have decided on your niche, it is time to start recording your podcast. You can use any device that records sound, such as an iPhone or computer microphone for this step. 

You will need three things: software (such as Audacity), hosting service (such as Libsyn), and a way to publish your content online (such as SoundCloud).

Once your podcast is out there, it is time to start thinking about ways to make money podcasting in Kenya.

Is a Podcasting Business for You?

A podcasting business has many advantages. For example, it is a low-cost way to generate content for your audience. You can also use the podcasting business model to monetize your content and attract advertisers.

Podcasts are an excellent way to reach out to your target audience and help them grow their personal brand. However, you need a good monetization strategy in place before you start producing podcasts for your company or yourself.

How to Make Money Podcasting in Kenya

1). Affiliate marketing

Podcasting in Kenya is a viable way to make money through affiliate marketing. You can market your podcast to a specific niche and use it as an opportunity to promote affiliate products in Kenya.

Essentially, podcasting is a great way to build up your audience and promote affiliate products at the same time. With podcasts in Kenya, you have the ability to create a community around your podcast and get feedback from them on what they like and dislike about the content you are producing.

The key is that you need to be creating quality content for your audience in order for them to want more of it.

Through your content, you can talk to your listeners about the products you are an affiliate for and encourage them to buy through your links.

The process is simple actually:

• Join a network that pays commissions for every sale made
• Promote your own links on the podcast and get paid for each sale you make
• Make commissions every time your listeners clicks and buys through your links

2). Sponsorships

Sponsorships are a great way to make money podcasting in Kenya. There are many ways to go about this, but one of the most popular is through sponsored podcasts.

Sponsored podcasts typically have a sponsor who provides an amount of money for each episode and gets a prominent mention in the show. Some sponsors also provide products for the host or give them other perks such as free advertising on their social media accounts.

There are many benefits to this type of sponsorship, including:

• Exposure for your podcast
• The opportunity to reach new listeners
• A potential increase in revenue

How to find sponsors for your podcast in Kenya

If you want to find out how to get sponsors for your podcast, then you need to know what the podcast is about and who your target audience is.

The most important thing when it comes to finding sponsors for your podcast is that the sponsorship needs to be relevant. 

If a sponsor does not have a connection with the content of your show, then it can be difficult for them to make a connection with the audience. 

For example, if you are interviewing people about their work in education and there is no education-related company that would sponsor your show, then this may not be an effective way of finding sponsors.

Here are some tips on how to find sponsors for your podcast in Kenya:

• Find out what type of sponsor or company would be interested in hosting your podcast.
• Reach out to potential sponsors and ask them if they want to be a part of your show
• Be creative in finding new ways to attract sponsors such as asking local businesses if they would like to sponsor you or using social media marketing tactics such as contests, giveaways, and more

3). Donations

Podcasts are a great way to share your voice with the world. However, they can be expensive to produce and maintain. This is why many podcasters choose to ask for donations in order to cover their costs.

Podcasts make money in Kenya through donations, which are usually given by the listeners of the podcast. The donations are then used for things such as hosting fees, equipment costs, and advertising.

Patreon for podcasters in Kenya

Patreon is a crowdfunding platform for content creators. It allows people to donate to their favorite artists, musicians, writers, and podcasters. With Patreon, the creator can now earn a living off of their creative work and are not reliant on ad revenue or sponsorships.

Patreon is an excellent platform for podcasters who want to create high-quality content while still being able to make money from their work. It gives the creators the opportunity to raise funds from a large number of followers and fans who appreciate their work.

Patreon has many features that allow you to build your own community around your podcast, such as allowing you to set up tiers for different levels of support that people can contribute towards and giving you access to analytics about your podcast’s listenership.

4). Sell Merchandise to make money podcasting in Kenya

Podcasts are becoming more and more popular in Kenya, which means there are more opportunities for people to make money with a podcast. One way is by selling merchandise related to the podcast. Merchandise includes T-shirts, mugs, and other items.

The best way to sell your merch is through your own website in Kenya. Make sure you have an inventory management system in place so you can keep track of what you have and what’s selling well.

5). Courses

Another way to make money podcasting in Kenya is selling courses.

In fact, podcasts are a great way to promote your courses. You can also offer discounts and bonuses to your listeners.

The key to selling courses through your podcast is finding the right topics that will attract and lead people to your site. As well as making sure that you have a good podcasting strategy in place.

6). Coaching & Consulting

You can also make money podcasting in Kenya by offering to coach and consult.

Podcasting is an increasingly popular way to share your ideas, knowledge, and expertise. 

Podcasts are available to the public, which means you can reach a large audience without needing to do much legwork.

All you have to do is show your audience that you know what you talking about.

7). Premium Content

Making money podcasting in Kenya can be done by offering subscriptions to premium content. This is the latest trend in making money on the internet.

It is important for a podcaster to understand what their audience needs and what they want from them. They should also have a good understanding of how to market themselves and their podcast effectively so that they can make more money online in Kenya.

People often want the latest episode or even specific episodes of their favorite podcasts. 

However, this can be difficult if you’re not an experienced podcast producer. This is where podcast plugins come in handy. By using a plugin, you can offer premium content to your listeners without having to hire a team of programmers and engineers.

8). Events

You can also make money podcasting in Kenya by hosting an event.

Events are a great way to make money while also having fun. Hosting an event is a good way to meet new people and gain more exposure.

Hosting an event in Kenya is not difficult, but it will require some effort on your part. If you are interested in hosting an event, you should first research the market and find out what events are popular in your city. 

Next, create a budget for the event and find out how much it will cost to rent the space where your event will be held. You should also decide on whether you want to pay for any equipment that might be needed for the event or if you want to ask attendees to bring their own devices if they need them.

If you do not have any experience with hosting events, it would be best if you got help.

9). Public Speaking

As a podcaster, you can be hired to offer public speaking services at an event.

Public speaking is a skill that many people struggle with. It’s not easy to get up in front of a group and present your thoughts, ideas, and expertise to them.

It takes a lot of practice and practice is something that many people don’t have the time for. That is where your podcast in Kenya comes in.

See, if people love and adore what you are talking about, they will be more than willing to have you in person.

10). Selling Ebooks

Podcasts are a great way to use content marketing to your advantage. Podcasts can generate revenue by selling ebooks.

The best way for podcasts to monetize their podcast is through the use of an ebook that they sell as part of their podcast subscription. 

This is because they have the ability to provide their audience with more information and more value than just audio recordings that they can listen to at any time, which allows them to stand out from other podcasts and create a loyal following of listeners who will not only listen but also buy products from them.

11). Selling Services

As an expert in your field, you could offer consulting services. If one of your clients requests that you write for their blog as a freelancer, you can also turn to write on the side as a service.

And that is how to make money podcasting in Kenya.

How to Build a Podcast Audience with Social Media Marketing

Social media marketing has become a powerful tool for businesses and brands. It can be used to build an audience for your podcast.

The first step to building an audience is figuring out who you want your audience to be. You should identify the demographics of the people you want to listen to your podcast and target them on social media platforms like Facebook, Instagram, Twitter, LinkedIn, etc.

Once you’ve identified who you want your audience to be, it’s time to start marketing your podcast on social media platforms. 

You should share interesting content related to what you’re talking about in order for people on social media networks like Facebook and Instagram to notice that there is a new show they might want to listen to.

Podcast Hacks That Will Boost Your Show’s Success Rates in 2022

Podcasting in Kenya is booming and it is expected to grow even more in the coming years. That’s why it is important to know what are the hacks that will help you get more people listening to your podcast in 2022.

Some of these hacks include creating a show that is not just about one topic but instead has an array of topics, making sure that your guests are experts, and offering giveaways for listeners who sign up for your email newsletter.

Another podcast hack to help you grow is to build a list of topics that your audience would like to hear about. Then, schedule what you want to talk about on different days.

To increase the odds of your podcast succeeding, you need to find the right podcast tools.

The most important tool for any podcaster is a good microphone that captures sound with clarity. This tool can be used for recording audio or video content and it also helps give your voice more presence on the show.

Podcast Promotion & Marketing Strategies That Work

Podcasts are a great way to build an audience. They offer a personal, intimate experience that is different from other forms of media.

Podcasts are not just for entertainment – they can be used as a tool for marketing and business development. If you want your show to grow, it’s important to have some promotional strategies in place.

Here are some podcast promotion and marketing strategies that work:

• Get on the radar of influencers
• Schedule your podcasts early in the day when people are more likely to listen
• Use social media platforms such as Facebook, Twitter, Instagram, etc.
• Create a website for your show
• Make it fun and valuable

Conclusion: Starting a podcast in Kenya is the best way to make money online

There are various ways for people to monetize their podcasts (Here’s how to start a podcast in Kenya). Some of these include affiliate marketing, sponsorships, and advertising revenue.

Some people have also made a living from their podcasts by doing paid speaking engagements and seminars.