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Top 10 Most Profitable Small Businesses in Kenya (53K/m)

Top 10 Most Profitable Small Businesses in Kenya (53K/m)

Last updated on May 29th, 2023 at 08:53 am

In this guide, you will find the best small business in Kenya with high profits. A profitable small business has the potential to generate a high profit in a short amount of time. There are many criteria for determining whether a small business will be profitable.

Anyone can start a small business with an idea, some capital, and the willingness to work hard. The key is to find an audience and target it properly.

To make your small business profitable, you need to know your target audience and how to reach them best.

With the growing trends of small businesses, it is important to know the best small businesses in Kenya for 2023.

The top 10 profitable small businesses in Kenya for 2023 are:

Table of Contents

1). Auto Repair

Auto repair is one of the best small businesses in Kenya, with high profits. It is a service that people cannot do without, as cars are necessary for today’s society.

Automotive repair has become an essential part of modern life. People want to take care of their cars and ensure they run smoothly, but most people don’t know how to fix their cars. 

The good news is that this industry has been growing steadily and continues to be profitable for many small businesses.

Auto repair is one of the best small businesses with high profits because it requires little capital investment, and employees can work flexible hours.

2). Profitable car wash business in Kenya

The Car wash service business is a growing industry in Kenya, and for a good reason, it is profitable! You can start with just a few thousand shillings, grow your business to millions in just a few years, and the work is largely passive (if you hire someone else).

Starting a car wash business in Kenya is not as easy as it sounds. It requires a lot of hard work and determination. But if you have the passion, then you can make it happen.

The first thing you need to do is to set up your business plan. This will help you determine what kind of car wash business will suit your needs and what services you are offering customers.

You can also use this plan to determine how much money you will need to start your car wash business and how much it will take to break even for the first year.

Many factors go into successfully running a car wash business in Kenya, but the most important is finding the right location for your business. A good location will make all the difference in how much money you make and how quickly you grow as a company.

3). LPG Gas Refill Business

An LPG gas refill business involves refilling and delivering LPG cylinders to customers. 

You will be responsible for ensuring that your customers have access to a reliable fuel source. 

As such, you need to be knowledgeable about LPG gas, safety procedures, and cylinder maintenance.

You can either provide your services directly to customers or partner with a company that supplies LPG cylinders. 

You will need to purchase a supply of LPG cylinders from an existing supplier or a wholesaler.

To start an LPG gas refill business in Kenya, you will need a few basic things:

  • An LPG cylinder storage area for storing LPG cylinders and other equipment.
  • A delivery vehicle.
  • An LPG cylinder testing kit.
  • A reliable source of LPG cylinders.
  • LPG-certified personnel.
  • A business plan.

And don’t forget a good location, preferably a populated joint.

You’ll also need to get the necessary permits and licenses from the relevant authorities.

Finally, you will have to market your business by distributing flyers in local areas, running advertisements on radio or television stations, and creating a website for online ordering services.

4). Consulting

Are you looking for a lucrative and profitable business to start in Kenya? If so, then consulting business in Kenya might be the perfect opportunity for you to explore.

Consulting is a service-based business that helps organizations and individuals get the most out of their resources or knowledge.

And you can offer services in areas such as marketing, finance, and strategy. As a consultant, your job is to help businesses and individuals to achieve their objectives.

To start a consulting business in Kenya, you must be well-versed in the local language and market.

You also need to have access to the right contacts and resources. Additionally, you should understand the legal requirements and regulations that govern businesses in the country.

In addition to the above, you will also need to understand the industry you plan to operate in comprehensively.

Before starting your business, good research on the sector and its competitors is essential. You should also have a strong customer service strategy to ensure that your clients are satisfied with your services.

5). Social media management

Another profitable business in Kenya is social media management agency.

The rise of social media in Kenya has been phenomenal, with 11.7 million users as of January 2022.

And brands in Nairobi are scrambling to get a bite of this huge platform.

But there’s an issue; not everyone knows what to do.

That’s where you come in.

Social media management involves creating, managing, and improving an organization’s online presence across various platforms, such as Twitter, Facebook, Instagram, etc.

To get started in this business venture, you need to understand how each platform works and what their specific target audiences are looking for.

A good strategy should include content creation that will generate interest among potential customers and engagement activities like responding to comments or organizing contests/giveaways.

It should also involve maintaining a consistent brand identity across all social networks by using company logos and color schemes that are attractive to people’s eyes yet recognizable by customers.

And to succeed in this business, you need to deliver results. But before that, you need clients. This you can find through advertising channels.

6). Become a social media influencer

Social media influencers are becoming an increasingly popular way to make money in Kenya.

Influencers use their large social media following to promote businesses, products, and services in exchange for a fee or commission.

They create content that engages their followers, who become customers of the brands they promote. This is a great way for small and big brands to reach new audiences and increase revenue.

To become a successful influencer in Kenya, you need to know how to make money from it and what it takes to succeed.

First, building up your following on social media is essential, as this will give you more credibility when working with brands.

You should also create engaging posts that appeal to potential customers and focus on topics related to the business or product you’re promoting.

Additionally, influencers should understand the basics of marketing and advertising to create content that resonates with potential customers.

You should know the latest trends to post relevant information about a product or service. And to make money, influencers need to promote sponsored content, affiliate links, and products. You can also monetize the platforms by offering subscription services or selling merchandise with your brand logo.

7). Blogging – A highly Profitable business you can start in Kenya

Blogging is one of the most popular and profitable businesses in Kenya.

It is a great way to earn money from your passion, and it is also an opportunity to learn how to build a business from scratch.

Bloggers in Kenya can use their writing, social media marketing, and photography skills to create content that will make them more money than they ever thought possible.

You only need a domain name, web hosting, and a passion for writing.

You can make money blogging in Kenya by monetizing your blog or through affiliate marketing.

Here, you promote products from shops like Jumia and earn whenever someone clicks and buys something through your links.

And that’s not all.

You can earn money through YouTube, sponsorships, speaking engagements, and consulting.

If you want to make money blogging in Kenya, you need to have a blog that people want to read.

Whether it is a niche blog or not is up to you. You should also be able to find an audience for your content and build relationships with them so they will be more likely to buy from you in the future.

8). Start and monetize a YouTube channel

Yes, you can create a YouTube channel and turn it into a business in Kenya.

Starting a YouTube channel is becoming increasingly popular as more Kenyans strive to become entrepreneurs and profit from their passions.

While the start-up costs are low, making money from YouTube requires lots of hard work, dedication, and creativity.

You will need a laptop or computer with editing software, like Adobe Premiere Pro or Final Cut Pro.

Another thing is good quality equipment such as a camera and microphone will help your videos have better sound and visuals.

Once you have the equipment to record videos for your channel, it’s time to create content that viewers find interesting and entertaining.

Once you have published several videos on your channel, it’s time to monetize your channel to make an income.

The average YouTuber in Kenya with 1 million subscribers typically makes roughly Ksh 6 million per month through ad revenue and sponsored brand deals.

9). Online Course Sales

Creating and selling online courses is another best small businesses in Kenya with high profits.

Online course sales have become a popular business model for small and medium-sized businesses. With the increasing popularity of online courses, there is a need for content that can help people learn how to create and sell online courses.

Online course sales are profitable and lucrative in terms of the skills you can gain from them.

Whether you want to learn how to build your own online business or want to supplement your income, online course sales are a good option.

10). Photography studio

Photography studios have experienced a surge in popularity due to the rise of social media sharing. This is especially true in Kenya, where many talented photographers can capture amazing images.

A photography studio provides a great business opportunity for entrepreneurs who wish to monetize their creativity and make a living.

So if you adore photography, this is a lucrative business idea for you in Kenya.

These studios offer photo shoots, editing, retouching, and printing services. They may also provide other services, such as photo booths and video production.

Invest in quality equipment like cameras and lighting setups to successfully run a photography studio business in Kenya.

Also, have good marketing skills to reach potential customers online or through word-of-mouth advertising.

Above all, stay up-to-date with new trends in photography and technology. This is how you can remain competitive with other businesses in the market.

11). Trading on Olymp Trade

Another profitable business you can start in Kenya is trading on Olymp Trade(read Olymp Trade review here).

Trading on Olymp Trade is a great way to make money online in Kenya. You can start trading with only $10 and make over $3000 in your first month.

Olymp Trade has been a pioneer in online trading and has been around since 2014.

The company has seen an increase in popularity due to its high-quality services, which are meant to provide traders with everything they need to succeed: advanced technology, quality support, and a reliable platform.

Trading on Olymp Trade in Kenya can be done by anyone interested in making money online. 

3 Steps to Starting a Profitable Business in Kenya

This section provides 3 steps to starting a profitable business in Kenya.

If you are looking to start a small business in Kenya with high profits, follow these steps:

Step 1: Identify your target market and niche.

The importance of understanding your target market when starting a business in Kenya.

The niche is the part of the market that you are trying to reach out to. You should always have a clear picture of who you are targeting and what they want. If you don’t know who your audience is, it will be difficult for you to create content that they will enjoy and get value from.

There are two ways to find out who your target market is:

  • You can use surveys or focus groups
  • You can talk to people in your industry or community

Step 2: Create a product or service that will meet the needs of your target market.

Creating a product that meets your buyers’ needs is necessary to start and grow a profitable business in Kenya.

Market research lets you determine what your target customer wants and needs from their product. You can then use this information to create the perfect product for them.

Step 3: Promote your product or service and make it public.

You need to promote your products and services to attract more buyers and make a profit.

Even though you’re making a lot of money, it’s not a good idea to stop marketing your products or services. To attract more buyers and make a profit, you need to keep track of how your marketing campaigns are going and what new strategies you need to use.

How to Grow Your Own Small Business Successfully

To grow a business, small businesses need to make sure that they can offer their customers a unique and valuable service that is necessary for the customer.

Every business needs a clear identity, a strong marketing strategy in Kenya, and an effective sales team. It can be difficult for a small company to achieve these things independently.

The key is to build your company’s brand early on to use it as leverage when you need it most.

How to Choose Which Small Business is Right for You

Some small businesses in Kenya are more profitable than others. Research online is the best way to find out which is better for you.

You can start with a search engine such as Google, Bing, or Yahoo and type in “small business reviews.”

You can also ask friends and family for recommendations for reputable small businesses. Ask them if they’ve heard of the business, their experiences and if they would recommend the company.

How Much Should You Expect Your First Year of Business to Make?

An entrepreneur’s first year of business can be a tricky one. It can be hard to know what to expect and how much you will make.

To answer this question, let’s look at some different scenarios.

Starting your own business from scratch, you should expect to make about 50K per month in the first year. If you have a team working for your company, you should expect to make about 200K per month in the first year.

Profitable Businesses in Kenya FAQs

Are small businesses profitable?

Small businesses can be very profitable, depending on the type of business and the amount of effort put into it.

Small businesses often have lower overhead costs than larger ones, allowing them to keep more profits. Additionally, small businesses can often provide personalized services that larger companies cannot, which can help them stand out from the competition and attract more customers.

Furthermore, small businesses can often take advantage of tax incentives and other government programs that can help reduce their costs even further. With careful planning and hard work, small businesses can be a great way to make a profit.

Which business is highly profitable in Kenya?

Kenya is a great place to start a business, and many highly profitable options are available.

Car wash businesses are popular in Kenya, requiring minimal startup costs and can be very lucrative.

Mobile money agencies are also popular, as they provide an easy way for people to send and receive money.

Poultry farming is another great option, as it requires little capital and can generate high returns. Selling second clothes (Mitumba) is also a great option, as it allows entrepreneurs to purchase items at low prices and resell them for a profit.

Finally, movie shops are also popular in Kenya, allowing customers to rent or buy movies at affordable prices. All of these businesses have the potential to be highly profitable in Kenya if managed correctly.

What sells fast in Kenya?

In Kenya, baby care products, kitchen and dining items, and mobile phones and accessories are some of the most popular items that sell quickly. Baby care products such as diapers, wipes, formula, and clothing are in high demand due to the country’s large population of young children.

Kitchen and dining items such as cookware, utensils, dishes, and food storage containers are popular because many Kenyans enjoy cooking at home. Finally, mobile phones and accessories such as cases, chargers, headphones, and screen protectors are extremely popular due to the widespread use of smartphones in Kenya.

These items can be found in stores throughout the country or online through various e-commerce websites.

What is the cheapest business to start in Kenya?

Starting a business in Kenya can be quite affordable, depending on the type of business you choose.

One of the cheapest businesses to start is a movie shop. This requires minimal capital and can be done from home or a small shop.

Another low-cost option is a car wash, which requires basic equipment and supplies. Providing laundry services is also an inexpensive way to get started, as it requires minimal investment in equipment and supplies.

Resume writing is another great option for those looking to start their own business with minimal cost.

Finally, social media management is becoming increasingly popular and can be done with a little upfront cost.

These options are relatively cheap to start in Kenya and offer the potential for growth and success.

What are some of the best business ideas to start in Kenya?

There are many great business opportunities in Kenya, but some of the most popular and profitable ones include food businesses, photocopy businesses, and small-scale manufacturing businesses.

What are some of the most profitable small businesses in Kenya?

Some of the most profitable small businesses in Kenya include food businesses, clothing businesses, beauty and wellness businesses, and retail businesses.

What are some business ideas in Kenya to start with little capital?

To start a business in Kenya with little capital, consider starting a small food business, selling second-hand items, offering cleaning or handyman services, or starting a small online business.

What is the best business to start in Kenya in 2023?

The best business to start in Kenya in 2023 will depend on various factors, including the current economic climate, market demand, and your skills and interests. However, some ideas to consider include online businesses, technology and digital marketing services, and renewable energy businesses.

How can I come up with a small business idea?

To come up with a small business idea, you can identify a gap in the market or an unfulfilled need, create a unique and innovative product or service, capitalize on your skills and passions, or leverage emerging trends or new technologies.

What are some profitable business ideas in Kenya for people with limited education?

Some profitable business ideas in Kenya for people with limited education include starting a small food business, selling second-hand items or handmade crafts, offering cleaning or handyman services, or starting a small retail business.

How much capital do I need to start a small business in Kenya?

The amount of capital required to start a small business in Kenya varies depending on the type of business you choose. However, generally, you can start most small businesses in Kenya with as little as KES 5,000 ($50).

Is it easy to set up a small business in Kenya?

Setting up a small business in Kenya requires some effort, research, and planning. However, with the right mindset, resources and support, and a viable business idea, it is relatively easy to start a small business in Kenya.

What are some of the most profitable small business ideas in Kenya that require less effort?

Some of the most profitable small business ideas in Kenya that require less effort include starting a small food business from home, selling goods online, starting a blog or social media page to promote products or services, or offering in-demand professional services like bookkeeping or web design.

What are some of the best business hubs or incubators in Kenya?

Some of the best business hubs and incubators in Kenya include iHub Nairobi, Nailab, 88mph, iBiz Africa, and LakeHub Kisumu. These hubs offer various resources, mentorship, and networking opportunities to help entrepreneurs and small business owners succeed.

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Kevin Blogger
About the author

I'm Kevin and I'm excited to share everything I've learned about making money online through blogging and content creation. I'm an affiliate marketer, so I know a thing or two about how to make a profit. Check out my blog for tips, tricks, and tutorials on how to make money online!

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